Royal Challengers Bangalore (RCB) has once again topped the charts as the IPL’s most popular team on social media, securing this title for the fifth consecutive year.
With an impressive engagement of 2 billion across various platforms, RCB’s digital presence is unmatched, even when compared to global sports giants like Liverpool and Manchester United.
This digital dominance is highlighted by a significant engagement rate, although specific comparisons with teams like Chennai Super Kings (CSK) are less clear.
Despite their online success, RCB’s on-field performance continues to be a topic of jest among fans, as the team has yet to clinch an IPL trophy.
The discussions around RCB’s popularity often revolve around their robust fan base, which is both genuinely supportive and occasionally critical, contributing to their high visibility online.
RCB also ranks among the top five most popular sports teams worldwide on Instagram, underscoring their extensive reach and influence beyond the cricket field.